Spotify Discovery Mode: Boost your streams

As an artist, you know how crucial it is to have your music discovered by potential fans. That's why Spotify has been working on developing Discovery Mode, a pilot program designed to make it easier for artists to build their fanbase. With Discovery Mode, you can identify your priority tracks and have them recommended to personalized listening sessions. Here's everything you need to know about this exciting marketing tool.


What is Spotify Discovery Mode?

Spotify Discovery Mode is a marketing tool that allows artists to get their music heard by potential fans when they are most open to discovery. It works by boosting and prioritizing tracks within RADIO and Autoplay sessions. In return Spotify takes a higher percentage of streams that were generated through Spotify Discovery Mode. 


What are the requirements for using Discovery Mode?

To use Discovery Mode, tracks must be at least 30 days old and have at least one RADIO and Autoplay stream in the last 7 days. Artists and labels can easily check this information via their Spotify for Artists account.


How does it work?

Your music distributor can activate tracks that are eligible from your catalog for Spotify Discovery Mode. Spotify will then boost these tracks in RADIO and Autoplay listening sessions, ideally resulting in an overall higher algorithmic streaming performance. If you are a dig dis! partner, make sure to reach out to our team for more information on Spotify Discovery Mode. 


What are the benefits of using Discovery Mode?

Discovery Mode is a powerful tool for artists looking to expand their reach and connect with new fans. By using Discovery Mode, you can:

  • Boost your streams: By having your priority tracks recommended to potential fans who are most likely to engage with them, you can increase your total streams, monthly listeners, and followers.
  • Gain visibility: Discovery Mode can help introduce your music to engaged listeners and future fans across borders, creating impactful growth for your career both on and off Spotify's platform.
  • Have the Spotify algorithm learn more about your music. The more data Spotify has from algorithmic plays such as RADIO or Autoplay, the better your music can be played out to engaging listeners in general. 


Spotify Discovery Mode is a powerful marketing tool that can help you take your music career to the next level. By identifying your priority tracks and enabling Discovery Mode, you can boost your streams and gain visibility. Just remember to meet the requirements for using Discovery Mode and check your Spotify for Artists account to monitor your progress. With Discovery Mode, the control is always in your hands.