TikTok, the popular video-sharing platform, has become a breeding ground for trends and viral sensations. One such trend that has been gaining immense popularity is the phenomenon of sped-up songs. With the hashtag #spedupsounds amassing a staggering 17.8 billion views to date, it's clear that TikTok users are hooked on this musical trend.
What are Sped-Up Songs?
Sped-Up Songs are modified versions of popular singles that are played at a faster tempo. They sound energized and lively, captivating audiences worldwide. This trend is becoming popular on TikTok, where fast-paced remixes of popular tracks are thriving and boosting the songs' popularity on the charts.
The Sped-Up songs compilation album
UMG's 'Sped Up Songs: Official Remixes from Viral Creators and Speed Radio' album marks a significant milestone in embracing the sped-up songs trend. The album, created by Speed Radio, a groundbreaking creator collective, showcases a collection of remixed tracks from various artists. With Tristan Olsen being one of the featured creators, the album aims to bring together the talent behind these viral TikTok remixes. Speed Radio's Spotify artist page boasts an impressive monthly listenership of over 10.3 million, while Olsen himself has garnered 4.6 million monthly Spotify listeners and amassed over 3.6 million TikTok followers.
Sped-Up remixes making waves
Tristan Olsen's remixes of popular tracks like The Weeknd's "Die for You" and Sam Smith's "I'm Not the Only One" have witnessed phenomenal success, with tens of millions of streams on Spotify alone. However, Olsen is not the only standout creator featured on the album. Other notable artists like Kuya Magik, ex7stence, and Esteve have also contributed their unique remixes. Tracks like Sam Smith's "I'm Not the Only One" and Ellie Goulding's "Lights" have gained substantial traction, amassing over 31 million and 73 million streams on Spotify, respectively. Moreover, the album also includes remixes of songs by Nelly Furtado, Demi Lovato, and Lana Del Rey, further diversifying the compilation.
Industry adoption and TikTok's influence
Artists and labels have taken notice of the sped-up remix trend and its viral potential on TikTok. According to NBC, sped-up remixed versions often generate even more engagement than the original tracks. R&B star Miguel's 2010 single, "Sure Thing," serves as a perfect example. When he released a sped-up version on TikTok, it quickly went viral and climbed to No.14 on the Billboard Hot 100 chart. This demonstrates the significant impact TikTok has on reshaping the music landscape and propelling emerging artists to mainstream success.
The rise of sped-up songs on TikTok has revolutionized the music industry, captivating a global audience and igniting a viral sensation. Universal Music Group's 'Sped Up Songs: Official Remixes' album stands as a testament to the immense talent within the creator community. With the support of superstar artists and industry professionals, the trend continues to gather momentum, propelling creators into the mainstream and reshaping the music landscape. As social media platforms like TikTok continue to redefine how music is discovered and consumed, artists and industry stakeholders must embrace these new avenues to forge successful careers and engage with fans worldwide. The era of sped-up songs is here to stay, showcasing the power of creativity, collaboration, and the ever-evolving digital landscape.